As a politician, do you know what is your most valuable resource? Read on and find out.. You’re smart, clever, and quick-witted, either running for office or planning to. You understand the political landscape well. You have strong ideas about how to move the country forward, no matter what seat you are running for. You’re certain that once people hear your views for change and the future, you’ll be elected by a landslide. You believe you can make a significant difference in your constituents’ lives. That mindset is what you need to win, but how are you going to make that happen? When you’re on the election road, perhaps more than anywhere else, the perception of the voters is greater than reality. Are you fully taking advantage of your best resources?
Having studied communication and perception, I can say a leader’s #1 quality is projecting authenticity, no matter their background. Voters choose candidates they connect with. An authentic vocal presence builds this connection, conveying integrity and approachability Remember the old test of authenticity: choosing a candidate to have a beer with? At one time that was the most basic test of authenticity. The world has changed, making it harder to be seen for who you really are. Your authenticity will be tested every day.
At The Distinguished Voice, we focus on unlocking your authentic vocal potential. We challenge you to consider, “What is your voice telling about you?” Friedrich Nietzsche once said, “We often refuse to accept an idea merely because the tone of voice is unsympathetic to us.” In politics, candidates with similar messages see different levels of support. Consider Ron DeSantis: his sound and delivery impacted perceptions as much as his policies. Effective voice coaching could have enhanced his appeal, making him more engaging to listeners. Our approach uncovers your best sound, developing a consistent vocal brand, building confidence and enhancing your message. This not only wins votes but develops a genuine connection with voters, establishing trust for more impactful leadership.
This vocal preparation is crucial while campaigning, when vocal strain and fatigue threatens a candidate’s connection with voters. We give you techniques that will keep your voice sounding fresh throughout your campaign. The voice is a muscle; you are a vocal athlete as a politician and you need to care for this muscle the same way other athletes protect theirs.
Have you answered the challenge question? Do you have a great message that doesn’t seem to be heard? Sign-up for our free, no-obligation, 15-minute Zoom assessment. We’ll put together a plan and process that fits your very busy schedule. All of our sessions are in-person/Zoom and will include pre-event coaching or touch-up sessions as needed. Don’t wait to prepare your most important resource as a politician. There is nothing to lose, and an election to win